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Return-Path: <828-DRE-076.0.225787.0.0.15445.9.659008@bounce.try.onesignal.com> Delivered-To: heads@naturallights.biz Received: from mgh-web11.maghost.ro by mgh-web11.maghost.ro with LMTP id 2PM9N0v80mmJlSwAJwI5NA (envelope-from <828-DRE-076.0.225787.0.0.15445.9.659008@bounce.try.onesignal.com>) for <heads@naturallights.biz>; Mon, 06 Apr 2026 03:20:27 +0300 Return-path: <828-DRE-076.0.225787.0.0.15445.9.659008@bounce.try.onesignal.com> Envelope-to: heads@naturallights.biz Delivery-date: Mon, 06 Apr 2026 03:20:27 +0300 Received: from bounce.try.onesignal.com ([192.28.145.32]:46915) by mgh-web11.maghost.ro with esmtps (TLS1.2) tls TLS_ECDHE_RSA_WITH_AES_256_GCM_SHA384 (Exim 4.98) (envelope-from <828-DRE-076.0.225787.0.0.15445.9.659008@bounce.try.onesignal.com>) id 1w9Xhc-0000000CH6Y-0iig for heads@naturallights.biz; Mon, 06 Apr 2026 03:20:27 +0300 X-MSFBL: dULasU+mS94YlMaZRDC3nVkMjw7/NywME8zrVVWboC0=|eyJnIjoiYmctYWJkLTk 3NiIsInUiOiI4MjgtRFJFLTA3NjowOjE4MzgwOjExMTg0OTo2MzY3MTQ6MTU0NDU 6OToyMjU3ODc6NjU5MDA4IiwiciI6ImhlYWRzQG5hdHVyYWxsaWdodHMuYml6Iiw iYiI6ImR2cC0xOTItMjgtMTQ1LTMyIn0= DKIM-Signature: v=1; a=rsa-sha256; q=dns/txt; c=relaxed/relaxed; t=1775434785; s=m2; d=onesignal.com; i=@onesignal.com; h=List-Unsubscribe:List-Unsubscribe-Post:Content-Type:MIME-Version:Subject:To:From:Date; bh=ttUqmL4evM71onZs0dfCqrDa8PlOZyJns3BM5WBoLjE=; b=KJ/nVtu5RJktA/5D3b5SUtxN31VwQK3DtfBRwuCk+3u3m39Sl5xVwQAdSk628/U0 nYqDaWElYuKpCNNRTBAx5J5ypnVXnFdNLO0HgcNF5XDxncvI9IWiWfba4A2sqFofwzZ 3NOlm7uXSvzzCH0n0HY1czgbn3dtZGs3KJOKx2D4= DKIM-Signature: v=1; a=rsa-sha256; q=dns/txt; c=relaxed/relaxed; t=1775434785; s=m1; d=mktdns.com; i=@mktdns.com; h=List-Unsubscribe:List-Unsubscribe-Post:Content-Type:MIME-Version:Subject:To:From:Date; bh=ttUqmL4evM71onZs0dfCqrDa8PlOZyJns3BM5WBoLjE=; b=k9eul+8+D4PVjjsLroxb5gmcqbVQ5Bfgy7vR+pXR0YVOjw0woSMMjd2sgjnyNsgl uWLrXYwChE+KU3LAMzR1ojY7xvlAVmXBRQvZ3hX9XJWRO0t2Kl1v45ssF9viuHjXZYl 2AQ3XnIwaVQmCFTDA5qTfCtqGMkld3R9MxO/Z+NM= Date: Sun, 5 Apr 2026 19:19:45 -0500 (CDT) From: OneSignal <team@onesignal.com> Reply-To: no-reply@onesignal.com To: heads@naturallights.biz Message-ID: <1743050057.105124992.1775434785414@abmktmail-batch1g.marketo.org> Subject: The APAC Edition of The State of Customer Engagement is here MIME-Version: 1.0 Content-Type: multipart/alternative; boundary="----=_Part_105124991_1681117259.1775434785414" X-Binding: bg-abd-976 List-Unsubscribe-Post: List-Unsubscribe=One-Click List-Unsubscribe: <https://go.onesignal.com/u/ODI4LURSRS0wNzYAAAGg_yGSgJhE8IWlTyXFeDhtieaX9sPzLnShN1_1gcKSZN1R6o7N6l6C6RW-SoJ1uF1cYnfMTgY=?emailAddress=ODI4LURSRS0wNzYAAAGg_yGSgJBLBCilhbYDPUPF1V8X57cegvcYAAW66H9HYDxWuT7aKYmfI1T40dpfS7bdtMF9UkZnBg>, <mailto:GZ2GWNTJOFVFMYJWHBUEC2KPNRVGIYKSNBAT2PI=.225787.15445.9@unsub-ab.mktomail.com> X-MarketoID: 828-DRE-076:0:18380:111849:636714:15445:9:225787:659008 X-Mailfrom: 828-DRE-076.0.225787.0.0.15445.9.659008@bounce.try.onesignal.com X-MktArchive: false X-MSYS-API: {"options":{"open_tracking":false,"click_tracking":false}} X-MktMailDKIM: true ------=_Part_105124991_1681117259.1775434785414 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: quoted-printable AI is now deciding which notifications your users actually see, and the bra= nds adapting to that shift are already pulling ahead. We aggregated APAC-specific benchmarks across 200,000+ apps and a survey of= 500+ mobile marketers and product teams. The result is the=C2=A0APAC Editi= on of The 2026 State of Customer Engagement Report <https://go.onesignal.co= m/ODI4LURSRS0wNzYAAAGg_yGSgIaottSABKF2EaQvaN0OWov4M03LdJJiTi4sFZDPAxeBIQpAN= 6DOk5Rm0sXh78ipFTQ=3D>. ${btn_text} =20 ${btn_text} <[[${btn_url}]]> Quick Report Highlights: =09-=20 48% of marketers say AI filtering is changing which messages surface. Get a= framework for =E2=80=9Cattention literacy=E2=80=9D and earning opens that = drive results. =09-=20 2026 industry benchmarks, including push opt-in rates, session duration, ch= urn, and 1/7/30-day retention. =09-=20 We break down the strategies teams implement to achieve 4-9x performance ga= ins. Looking to go deeper?=C2=A0Watch our webinar! We brought in practitioners to dig into the report findings live. If you'd = rather hear the takeaways rather than read them, this is the place to do it= . ${btn_text} =20 ${btn_text} <[[${btn_url}]]> OneSignal, 201 South B Street, Suite 200, San Mateo, CA 94401 You received this because you subscribed to updates from OneSignal.=20 No longer interested?=20 Unsubscribe or Manage Preferences <[[https://learn.onesignal.com/Unsubscrib= ePage.html?mkt_unsubscribe=3D1&mkt_tok=3DODI4LURSRS0wNzYAAAGg_yGSgbZVncC9zd= zNbDlWSbFMbzb-T29FCnLKxlp5aq0GcDnsPuuZXbQw2BZr19IcmLT0lOMU0pmIPQTtuy9eFDhrB= lTZq4XLETOHXWeFmfKP]]>. ------=_Part_105124991_1681117259.1775434785414 Content-Type: text/html; charset=UTF-8 Content-Transfer-Encoding: quoted-printable <!doctype html> <html lang=3D"en" xmlns=3D"http://www.w3.org/1999/xhtml" xmlns:o=3D"urn:sch= emas-microsoft-com:office:office"> <head>=20 <meta name=3D"viewport" content=3D"width=3Ddevice-width">=20 <meta http-equiv=3D"Content-Type" content=3D"text/html; charset=3DUTF-8">= =20 <meta name=3D"x-apple-disable-message-reformatting">=20 <!-- START Marketo Variables -->=20 <!-- Global Variables--> =20 <link href=3D"https://fonts.googleapis.com/css2?family=3DNunito+Sans:wght@1= 00;200;300;400;500;600;700;800;900&display=3Dswap" rel=3D"stylesheet">= =20 <!-- Background Variables--> =20 <!-- Content Variables--> =20 <!-- Primary Button Variables--> =20 <!-- Secondary Button Variables--> =20 <!-- Tertiary Button Variables--> =20 <!-- Footer Variables --> =20 <!-- END Marketo Variables -->=20 <title>OneSignal</title>=20 <style> =20 =09=09@media screen { =09=09=09@font-face { =09=09=09=09font-family: 'Nunito Sans'; 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lin= e-height:0; font-size:0px; overflow:hidden; border-width:0; display:none !i= mportant;">How do you build engagement strategies that hold up when AI is i= n the room?</div>=20 <!-- START LOGO -->=20 <table class=3D"body" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role= =3D"presentation" style=3D"margin: 0 auto; max-width: 600px; box-sizing: bo= rder-box; min-width: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; wi= dth: 100%; border-collapse: separate;" width=3D"100%">=20 <tbody> <tr>=20 <td style=3D"box-sizing: border-box; font-family: 'Nunito Sans', 'Helvetica= Neue', 'Helvetica', Helvetica, Arial, sans-serif; font-size: 18px; line-he= ight: 1.666;"> </td>=20 <td class=3D"container mktoContainer" id=3D"wrapper" style=3D"box-sizing: b= order-box; font-family: 'Nunito Sans', 'Helvetica Neue', 'Helvetica', Helve= tica, Arial, sans-serif; font-size: 18px; line-height: 1.666; display: bloc= k; max-width: 600px; padding: 0; margin: 0 auto; width: auto;"> <table class=3D"header mktoModule" id=3D"l1l8bfacd8b-69c1-45e5-ae0b-0bcf1a4= 9ebd2" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presentatio= n" style=3D"box-sizing: border-box; min-width: 100%; margin-bottom: 24px; m= argin-top: 24px; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100%;= border-collapse: separate;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td class=3D"align-center" style=3D"box-sizing: border-box; font-family: 'N= unito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Arial, sans-serif; f= ont-size: 18px; line-height: 1.666; text-align: center;" align=3D"center">= =20 <div class=3D"mktoImg" id=3D"kdf329930fe8d71-1487-49cc-bd6e-9379e3d6d0f0" m= ktolockimgsize=3D"true" mktolockimgstyle=3D"true">=20 <a href=3D "https://go.onesignal.com/ODI4LURSRS0wNzYAAAGg_yGSgE6H3eoziilEbLAPqNrnnF-Nd= 3ju8G8xzVLOVa5lxNxuVt8Owcp3TKjv7ql8b2Razig=3D" target=3D"_blank" > <img style=3D"-ms-interpolation-mode: bicubic; max-width: 100%; vertical-= align: middle;" src=3D"https://learn.onesignal.com/rs/828-DRE-076/images/On= eSignal-Logo--23bc87eb-43ed-4f95-aa5b-615c8b68a62f.png?JV" height=3D"48" cl= ass=3D"logo align-center"></a>=20 </div> </td>=20 </tr>=20 </tbody>=20 </table> <table id=3D"heroimg" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentat= ion" class=3D"hero bg-4 mktoModule" style=3D"box-sizing: border-box; min-wi= dth: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin-bottom: 0px= ;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td align=3D"center">=20 <div class=3D"mktoImg" id=3D"kw5vbnga9" mktolockimgsize=3D"true" mktolockim= gstyle=3D"true">=20 <a href=3D "https://go.onesignal.com/ODI4LURSRS0wNzYAAAGg_yGSgPCsjOOqmDF6TFLdTvFqWwUw-= zfksh-w_tlMZYL5iHNpkK0yluqKXFNOH9h8vHSoK90=3D" target=3D"_blank" ><img style=3D"border-radius: 16px; " alt=3D"APAC Edition The 2026 State of= Customer Engagement Report" src=3D"https://learn.onesignal.com/rs/828-DRE-= 076/images/email-the-2026-state-of-customer-engagement-report-APAC.jpg" wid= th=3D"600" class=3D"mimg100"></a>=20 </div> </td>=20 </tr>=20 </tbody>=20 </table> <table class=3D"card mktoModule" id=3D"adfwcrd1714e94c7-cc59-4a81-bd24-c94e= 71b5f00c" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presenta= tion" style=3D"box-sizing: border-box; min-width: 100%; mso-table-lspace: 0= pt; mso-table-rspace: 0pt; background: #FFFFFF; border-radius: 0; margin-bo= ttom: 0px; width: 100%; border-collapse: separate;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td class=3D"card-content" style=3D"box-sizing: border-box; font-family: 'N= unito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Arial, sans-serif; f= ont-size: 18px; line-height: 1.666; padding: 24px;">=20 <table cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presentatio= n" style=3D"width: 100%;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td>=20 <div class=3D"mktoText" id=3D"vwhesqq3f7c3e93-51a0-4896-8ba6-0c99c2186487" = style=3D"color: #051B2C; font-weight: normal; margin: 0; padding: 0; font-f= amily: 'Nunito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Arial, sans= -serif; font-size: 18px; line-height: 1.666; margin-bottom: 24px;">=20 <div style=3D"color: #051b2c; font-family: 'Nunito Sans', 'Helvetica Neue',= Helvetica, Helvetica, Arial, sans-serif; font-size: 18px; font-style: norm= al; font-variant-ligatures: normal; font-variant-caps: normal; font-weight:= 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0= px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke= -width: 0px; white-space: normal; text-decoration-thickness: initial; text-= decoration-style: initial; text-decoration-color: initial;"> AI is now deciding which notifications your users actually see, and the br= ands adapting to that shift are already pulling ahead.=20 </div>=20 <p style=3D"color: #051b2c; font-family: 'Nunito Sans', 'Helvetica Neue', H= elvetica, Helvetica, Arial, sans-serif; font-size: 18px; font-style: normal= ; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 4= 00; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px= ; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-w= idth: 0px; white-space: normal; text-decoration-thickness: initial; text-de= coration-style: initial; text-decoration-color: initial;">We aggregated APA= C-specific benchmarks across 200,000+ apps and a survey of 500+ mobile mark= eters and product teams. The result is the <a href=3D "https://go.onesignal.com/ODI4LURSRS0wNzYAAAGg_yGSgN9YGA1_CaIWzyruQj9HIJzXh= q_fgl-7cOpojh_kTfjbbTN70xpm3nNh6XFXuGbG9x0=3D" target=3D"_blank" style=3D"c= olor: #4e50d1;" >APAC Edition of The 2026 State of Customer Engagement Report</a>.</p>=20 </div> </td>=20 </tr>=20 <tr>=20 <td class=3D"emailButton btn btn-primary mktoText" id=3D"mm4iydwlol2d68476d= -8382-4e46-b510-f4a4b92f2380" style=3D"padding: 0px; box-sizing: border-box= ; font-family: 'Nunito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Ari= al, sans-serif; font-size: 18px; line-height: 1.666; border-radius: 4px; te= xt-align: left; background-color: #ffffff;" align=3D"left" bgcolor=3D"#ffff= ff">=20 <!--[if mso]> <v:roundrect xmlns:v=3D"urn:schemas= -microsoft-com:vml" xmlns:w=3D"urn:schemas-microsoft-com:office:word" href= =3D"https://onesignal.com/2026-state-of-customer-engagement-report-apac?utm= _source=3Dmkt&utm_medium=3Demail_mkto&utm_campaign=3Dmkt-email_mkto= -260406-SOCE-Report-APAC-cta-body&utm_content=3DSOCE-Report-APAC-cta-bo= dy" style=3D"height:40px;v-text-anchor:middle;width:auto;" arcsize=3D"10%" = strokecolor=3D"#4346ce" fillcolor=3D"#4346ce"> <w:anchorlock/> <center style=3D"color:#FFFFFF;= font-family:Arial,sans-serif;font-size:18px;font-weight:400;"> Download the Report </center> </v:roundrect> <![endif]-->=20 <!--[if !mso]><!-- --> <a href=3D "https://go.onesignal.com/ODI4LURSRS0wNzYAAAGg_yGSgBgKgP_Izidw5DElJfXRpctyy= udz-MM3d0ncu9LccXokNdXzJUG8GpyjaJoQd6PJrw8=3D" style=3D"box-sizing: border-= box; border: solid 1px #4346ce; border-radius: 4px; cursor: pointer; displa= y: inline-block; font-size: 18px; font-weight: 400; margin: 0; padding: 8px= 24px; text-decoration: none; text-transform: none; background-color: #4346= ce; color: #FFFFFF;" > Download the Report </a>=20 <!--<![endif]--></td>=20 </tr>=20 </tbody>=20 </table> </td>=20 </tr>=20 </tbody>=20 </table> <table class=3D"card mktoModule" id=3D"bodytextonly38ef73ffa-2541-4572-9850= -e08e7930567e" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"pre= sentation" style=3D"box-sizing: border-box; min-width: 100%; mso-table-lspa= ce: 0pt; mso-table-rspace: 0pt; background: #FFFFFF; border-radius: 0; marg= in-bottom: 0px; width: 100%; border-collapse: separate;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td class=3D"card-content" style=3D"box-sizing: border-box; font-family: 'N= unito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Arial, sans-serif; f= ont-size: 18px; line-height: 1.666; padding: 0px 24px 0px 24px;">=20 <table cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presentatio= n" style=3D"width: 100%;" width=3D"100%">=20 <tbody>=20 <tr>=20 <td>=20 <div class=3D"mktoText" id=3D"bodytextonly3p5fc81a11-ecd7-461a-aedb-def0a03= 58b22" style=3D"color: #051B2C; font-weight: normal; margin: 0; padding: 0;= font-family: 'Nunito Sans', 'Helvetica Neue', 'Helvetica', Helvetica, Aria= l, sans-serif; font-size: 18px; line-height: 1.666; margin-bottom: 0;">=20 <div>=20 <strong>Quick Report Highlights:</strong>=20 </div>=20 <ul>=20 <li>=20 <div>=20 <strong>48% of marketers say AI filtering is changing which messages surfac= e.</strong> Get a framework for =E2=80=9Cattention literacy=E2=80=9D and ea= rning opens that drive results.=20 </div> </li>=20 <li> <p>2026 industry benchmarks, including <strong>push opt-in rates, sess= ion duration, churn, and 1/7/30-day retention.</strong></p> </li>=20 <li> <p>We break down the strategies teams implement to achieve <strong>4-9= x performance gains.</strong></p> </li>=20 </ul>=20 </div> </td>=20 </tr>=20 </tbody>=20 </table> </td>=20 </tr>=20 </tbody>=20 </table> <table class=3D"card mktoModule" id=3D"adfwcrd2762456a4-7bb0-4c14-b985-0bce= c4e90dba" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presenta= tion" style=3D"box-sizing: border-box; min-width: 100%; background-color: #= ECECFC; border-radius: 16px; margin-bottom: 24px; width: 100%; border-colla= pse: collapse; padding: 24px;">=20 <tbody>=20 <tr>=20 <td class=3D"card-content" style=3D"box-sizing: border-box; font-family: 'N= unito Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 18p= x; line-height: 1.666; padding: 24px;">=20 <table cellpadding=3D"0" cellspacing=3D"0" border=3D"0" role=3D"presentatio= n" style=3D"width: 100%; border-collapse: collapse; padding: 0;" width=3D"1= 00%">=20 <tbody>=20 <tr>=20 <td>=20 <div class=3D"mktoText" id=3D"vwhesqadf643561-ed26-4103-b2ca-dfb11d87c355" = style=3D"color: #051B2C; font-weight: normal; font-size: 18px; line-height:= 1.666; margin-bottom: 24px; text-align: center;">=20 <div style=3D"text-align: left;">=20 <strong>Looking to go deeper? Watch our webinar!</strong>=20 </div>=20 <p style=3D"text-align: left;">We brought in practitioners to dig into the = report findings live. If you'd rather hear the takeaways rather than read t= hem, this is the place to do it.<br></p>=20 </div> </td>=20 </tr>=20 <tr>=20 <td class=3D"emailButton btn btn-primary mktoText" id=3D"mm4iydf57f8001-5d9= 6-4abe-8a82-38900a0231e7" style=3D"padding: 0px 0px 0px 0px; box-sizing: bo= rder-box; font-family: 'Nunito Sans', 'Helvetica Neue', 'Helvetica', Helvet= ica, Arial, sans-serif; font-size: 18px; line-height: 1.666; border-radius:= 4px; text-align: left; background-color: transparent;" align=3D"left" bgco= lor=3D"#ffffff">=20 <!--[if mso]> <v:roundrect xmlns:v=3D"urn:schemas-microsoft-c= om:vml" xmlns:w=3D"urn:schemas-microsoft-com:office:word" href=3D"https://o= nesignal.com/company-events/the-2026-state-of-customer-engagement-webinar?u= tm_source=3Dmkt&utm_medium=3Demail_mkto&utm_campaign=3Dmkt-email_mk= to-260406-SOCE-Report-APAC-ctat-bottom&utm_content=3DSOCE-Report-APAC-c= tat-bottom" style=3D"height:40px;v-text-anchor:middle;arcsize=3D"10%" strok= ecolor=3D"#4346ce" fillcolor=3D"#4346ce"> <w:anchorlock/> <center style=3D"color:#ffffff;font-family:Ar= ial,sans-serif;font-size:18px;font-weight:400; 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